MERA-CEA Regional Workshops Planned for Dallas
Indianapolis, IN: The Mobile Enhancement Retailers Association® (MERA) is preparing to conduct a full day of MERA-CEA Regional Workshops in Dallas, Texas. The program, sponsored by the Consumer Electronics Association (CEA®), enables MERA to take its nationally recognized training on the road with workshops designed to complement the educational programming and workshops offered at the recent MERA KnowledgeFest event.
The MERA-CEA Regional Workshops will be held at the Adam’s Mark Dallas on Sunday, May 20, 2007. Retailers are invited to participate for a low fee of $49.95 per person, which enables them to attend one of the following programs:
• Half-day morning program - Sales/Business Owners Track
• Half-day morning or afternoon program - Installation Track
• Full-day program - Sales/Business Owners Track followed by the Installation Track
MERA is also offering mobile enhancement manufacturers the opportunity to host their own event – such as a dealer meeting or product training – on the same weekend. Manufacturers can make those arrangements directly with the hotel.
“We are pleased to be able to extend MERA’s educational offerings beyond that of MERA KnowledgeFest,” said Bob Graham, president of MERA. “The regional events, such as the one planned for Dallas, have been drawing MERA members and non-members, including many who have not had the opportunity to attend MERA KnowledgeFest,” he added.
The Dallas session of the MERA-CEA Regional Workshops, featuring MECP, will include “Custom Installation for Today’s Vehicles,” with Bryan Schmitt, Mobile Solutions; “Getting Connected with Today’s Technology,” led by Chris Cook, Peripheral Electronics; “Staying Ahead of the Competition” by Ray Windsor, Leadership Systems; “Promote and Profit,” led by MERA’s vice president, Barry Vogel of The Ultimate Edge in Oswego, N.Y., and MERA’s president, Bob Graham of Breakers Stereo, Oxnard, Calif.
“The regional workshops have proven to successfully unite CEA and MERA in their common goal to educate mobile electronics professionals that are on the frontline with consumers,” said Nathan Ridnouer, CEA’s director, Member Programs Strategy & Member Care. “We believe continuing to offer local events will ensure even busy retail owners and installers have the opportunity to receive the latest training available.”
Online registration for the Dallas event will be available on www.merausa.org. Watch for more details in the coming weeks.
MERA is also planning to conduct MERA-CEA Regional Workshops on April 15 in New Brunswick, N.J. and this fall in the Orlando or Tampa area. This year’s program also included an event near San Francisco in February.